IBM Connect 2013 Building your social workforce


Loud and clear we are hearing that we need to build a social workforce, IBM tell us that this is tangible, productivity of course has long been difficult to measure, like nailing jelly to a wall some may stick but the rest will fall.

Seen this? companies buy products, implement them and say go on employees collaborate …..(tumbleweed)

So it is not about the products, yet we are all at a product providers conference learning about how important it is and all the products you can use to make it “happen”. I think it is probably easier to mate Panda’s in captivity, hold on that’s also social(able)!

So this weeks IBM Connect 2013 has been a big change to previous years Lotusphere events and has had much more focus on Social with HR with other functions being talked about more than ever, not something you would have mentioned a few years ago at a largely “Techie” event.

If you ask people how it was for them you get a mixed bag from, good conference and refreshing, to a rant about IBM abandoning their hardcore technical following, you will never keep everyone happy but I think in all most of those I asked said it was a welcome change and necessary evolution.

Key Observations then from the conference,

  • The Lotus Brand is history, everything starts IBM now
  • It’s all about Social, Mobile, Analytics, and Big Data, but you knew that
  • Create a Social Workforce, see point 2
  • Device Fragmentation is so prolific don’t attempt to manage it, BYOD it!
  • Use App analysis tools when you launch an app to get insights into usage
  • Traveller is NOT in a container, so without MDM it is useless
  • Checkout Gamification to drive adoption, it really works
  • Think beyond the app … whatever that means went right over my head!

  • A good IBM Connect 2013 with good sessions, good company and good food, thanks to ChoosePortal for looking out for us!


    IBM Connect 2013 Keynote


    The Power of Social, it doesn’t start your culture it reveals it!

    Connect 2013 Keynote, formally Lotusphere, sunny Orlando providided a good welcome as always.

    Opened by the band “They might be giants” who played a few songs in their earliest gig ever.

    The 20th Anniversary event, attendance is up and IBM report an increase to other non-IT functions, Marketing, HR have good representations, the shape of things to come!

    Talent is all around you! Alistair talked about online communities, and how when your competing online, even with those you have never met, it makes you perform better.

    The winners in social are getting smarter, improving customer service, growth, and improving their business, social cloud platforms are ready to adopt, to welcome you into this new warm and fluffy world.

    “Social is like a diet” said Sandy Carter, IBM’s CSO “It’s a lifestyle change”

    IBM demo’ed their latest social platform, codenamed Connections Next, lets hope all the innovation went into the product as they didn’t go into the name. The demo seemed to only be in there to keep the hundreds of technics in the room happy, making sure they have had their “Fix”

    We are the best computer in the world, we are the smart individuals.

    The biggest shift this year was away from technology, highlighting the Smarter WorkForce and showcasing Marketing solutions, there was little technology in there and as relevant as this shift is IBM should not be ashamed of their roots, someone had got to design, innovate and deliver the technology.
    Having said that a Forsee interactive meeting table was shown, where all the documents are opened, closed and pushed around, one of those “clever” technologies that know one buys and ends up out in the cold, IMHO

    Connections file sync is nifty, all your files sync’d to all your systems, corporate Dropbox then, the ability to remote wipe the data is a nice touch, allowing you to containerise your corp info.

    So to recap the noticeable shift at the conference this year was the lack of technology, it’s much more a conference for HR and Marketeers. It could have been an HR conference at times, not that I have ever attended on do those, honestly.